WHAT CLIENTS SAY
What clients say matter more than anything I can say. Here are some quotes from recent customers.
“Janie is a consummate professional. We asked her to write a few stories to illuminate the work our researchers are pursuing, and she stepped in and began producing immediately. Her copy is crisp and clean, her demeanor pleasant and effective. I have found her to be a low-maintenance, high-value resource that makes our editorial output better and my job easier.” -Rob Knies, Managing Editor/Senior Writer, Microsoft Research
“Janie came to the meeting with a proposed action plan that generated a productive discussion about our goals for the brochure, and which left us feeling confident about the results. She did more than just write the brochure, she pulled together the project for us.” - Mike Schroeder, Assistant Director, Microsoft Research Silicon Valley
“The depth of Janie’s technology and marketing experience, combined with her business acumen, gave me the confidence to assign her challenging projects while providing her with minimal direction. Her deliverables were excellent. Janie quickly grasped the business values of our technology and articulated them in clear, creative and compelling terms. ” – Mark Blessing, VP Marketing, SiCortex
“Having Janie join our marketing team was a dream come true. We had impossible expectations of a marketing consultant: create a suite of compelling white papers, case studies and other sales tools; do it quickly, accurately, and with limited guidance. Janie delivered just that. Within two weeks she had finished off a whitepaper that had been stuck for months and was onto the next project. She asked insightful questions that raised the quality of our marketing activities and has the ability to capture and communicate the business value of a technology, whether as a presentation or a ROI spreadsheet. I look forward to working with her again.” – Virginia Balcom, Director, Global Marketing Communications, Sierra Wireless; formerly VP Marketing, Strangeloop Networks
“In a small marketing team, experience and flexibility are real assets. Janie’s technical and business knowledge allowed us to work with a single consultant to develop a wide range of materials: data sheets, white papers, sales tools, a series of customer workshops – and she was also able to run the workshops. She is not your average consultant. ” – Walt Rossi, Director of Marketing, Hewlett Packard Software, formerly VP Marketing, Questra Corporation
“She is one of the most effective marketing professionals I have worked with. She understands the customer perspective and produces marketing content that is clear and compelling. From the planning and execution of a product launch to dealing one-on-one with customers, I could always depend on Janie to handle the situation effectively and professionally.” - Vesna Swartz, Senior Partner, Customer Insights; Formerly VP Marketing, Questra Corporation
